Blog Marketing Tips # 3 "TrackBacks"

TrackBacking is one of the easiest and at the same time most misunderstood techniques of marketing a blog. This part will explain how TrackBacks are created and the purpose of creating them.

If you are reading a relevant blog and find a great article that you think your readers would like, and you decide to link to it. It's easy to just place a simple link and that's all, but why not benefit from this link you made???

This is where TrackBacks come in handy, they are the means of informing the other blogger that you have linked to his blog, and also you leave a link on his blog back to yours, which is a good thing also, so if you decide to TrachBack a popular blog and by chance your Trackback is one of the first replies to the post, you will get a spike of those readers who want to continue the conversation of more information.

How do you create a TrackBack???
First of all you will link to the URL of the post you want to TrackBack on your blog, now I want the other blogger and his readers to know that I have linked to this post, so I go back to his blog and find where it says something like TrackBack this post, when you click on that link a pop up will appear, you will find a link there called the TrackBack URL, copy that and go back to your blog and paiste it where it says URLs to ping.

Now you are finished creating a TrackBack, and the other blogger and his readers will know that you have linked to this post and they even will see a link back to your post.